How Non‑Chinese Businesses in Canada Can Start Marketing on Xiaohongshu from Scratch and Gain Their First Exposure
Account Registration & Verification (Overseas) Even if your business is not based in China, you can set up an official…
Read post
Category: Marketing
How to Build a WeChat Ecosystem to Attract Local Chinese Customers
For Canadian brands in retail, education, healthcare, and real estate, WeChat has become the most essential channel to connect with…
Understanding Chinese Consumer Behavior in Canada: What Do They Trust?
Chinese Canadians represent a significant market force, with 1.2 million residents contributing over CAD 60 billion in annual spending. Yet,…
Why Xiaohongshu is the Go-To “Grass-Planting” Platform for Chinese Communities in North America
Xiaohongshu (RED) has become the most active “grass-planting” platform among Chinese communities in North America. For Canadian and American businesses…
How North American Businesses Can Reach Local Chinese Communities: 5 Essential Entry Points
The Chinese-speaking population in Canada is growing rapidly, with an estimated 1.8 million Chinese residents accounting for about 5% of…
WeChat Marketing Whitelisting: What is Whitelisting and How Can It Help
WeChat marketing Whitelisting is one of the most powerful tools for businesses to reach their target customers in China. A…
CDAP Grant Program: How Your Business Can Get $15,000
Are you a Canadian business looking for ways to get ahead in the digital world? Then the CDAP grant program…
Looking to attract Chinese real estate buyers? Use WeChat!
WeChat has grown astounding since its launch in 2011, currently boasting over one billion active monthly users worldwide—and real estate…
How to Create Viral WeChat Content Marketing
It’s common knowledge that the Chinese market loves viral content, and the Chinese community has one of the largest numbers…
China Marketing Strategy: Don’t Plagiarize Your Way to Success
China marketing can be incredibly rewarding, but it also comes with pitfalls to watch out for along the way. One…