WeChat Official Accounts are a mini-website with blog pages. They are an interface a company can use to: Increase followers Send users push-notifications Redirect followers to a website, e-commerce shop, or allow them to buy directly through the app. WeChat Official Accounts are in the chat list of WeChat with all your other contact messages.…
In less than a decade, WeChat has penetrated virtually every aspect of Chinese life. To have an accurate idea of WeChat’s impact on Chinese people, think about how widespread Facebook is in Western and multiply that impact. WeChat is used in personal and business settings and has become the default means of a Chinese person…
Event Campaign Management
THE SCOPE
Chinese Marketing Strategy｜Chinese Social Media Content Creation & Management Chinese Advertisement | Media Buy
THE CHALLENGE
Being unable to market their products and tour to local Chinese audiences because of language barriers and cultural differences.
OUR APPROACH
Leveraging high-quality content creation and a WeChat traffic network covering 90% of Vancouver Island's Chinese community to drive targeted traffic and boost sales for Hudson’s Bay gala.
RESULTS
Leads to Wechat Groups: 800+
Article Views: 50,000
Sales: $ 20,000
Media buy services
THE SCOPE
Chinese Advertisement | Chinese Influencer Marketing
THE CHALLENGE
Promotional activities are not fully reaching the Chinese community on Vancouver Island in a timely way.
OUR APPROACH
Event promotions and strategic deployment across high-traffic channels.
RESULTS
Sales revenue in Yearly: +80%
Media impression: +2,000%
Potential franchise leads: +100%
Full Little Red Book Marketing Management
THE SCOPE
Chinese Marketing Strategy｜Mail Advertising | Chinese Social Media Content Creation Chinese Advertisement | Chinese Influencer Marketing
THE CHALLENGE
Language and cultural barriers hinder the product's ability to reach the Chinese community in Vancouver effectively.
OUR APPROACH
Our strategy includes direct mail advertising and establishing a Little Red Book account to enhance product promotion.
RESULTS
Article Views: 1700+
Number of Mail Recipients: 25,000
Reader Engagement: 180+
Full Chinese Marketing Management
THE SCOPE
Chinese Marketing Strategy | Chinese Social Media Content & Management｜Chinese Advertisement | Sales Management
THE CHALLENGE
Being unable to market education to local Chinese audiences because of language barriers and cultural differences.
OUR APPROACH
Our full marketing strategy was updated to use appeal founder’s stories, knowledge sharing, and the changes of the students to engage Chinese parents. Attracting more potential clients with outstanding CRM.
RESULTS
Article Views: +680%
Follower Growth Rate within 3 months: +185%
Reader Engagement: +350%
Wechat Content Creation
THE SCOPE
Wechat Registration｜Wechat Management Service｜Wechat Content Creation
THE CHALLENGE
Limited access to effective channels for engaging a broader Chinese client base.
OUR APPROACH
We help clients craft effective WeChat strategies and utilize our network, covering over 90% of the Chinese community on Vancouver Island, to deliver targeted messages efficiently.
RESULTS
Reader Retention: 55%+
Article Views: 4500+
Shares: 4500+
