H-Mart
Cross-Platform Marketing Management
THE SCOPE
Social media account management (WeChat, RED, Instagram, Facebook) | Content creation | Online campaign promotion | Influencer marketing (Chinese & English)
THE CHALLENGE
Bridging the gap between Chinese/Asian and Western consumer expectations and preferences in shopping experiences.
OUR APPROACH
Tailor content to each audience and adjust based on feedback for stronger cross-cultural impact.
RESULTS
140,000 Article Views (2 weeks)
3,500 Number of followers (2 weeks)
4000+ Reader Engagement（2 weeks）
Cherry Blossom Premium Pork
Full Chinese Marketing Management
THE SCOPE
Chinese content native | Content creation | Layout design | Publishing service
THE CHALLENGE
Lack of Chinese content to reach the Chinese-American audience
OUR APPROACH
We worked on the visual and content, to make the content looks more attractive to the brand target audience
RESULTS
1 Article
1 Photo post
1 Video post
BCRC Heating and Cooling
Full Little Red Book Marketing Management
THE SCOPE
Chinese Marketing Strategy｜Mail Advertising | Chinese Social Media Content Creation Chinese Advertisement | Chinese Influencer Marketing
THE CHALLENGE
Language and cultural barriers hinder the product’s ability to reach the Chinese community in Vancouver effectively.
OUR APPROACH
Our strategy includes direct mail advertising and establishing a Little Red Book account to enhance product promotion.
RESULTS
+1700 Article Views
25,000 Number of Mail Recipients
180+ Reader Engagement
Warmerdam Flowers
Full Little Red Book Marketing Management
THE SCOPE
Chinese Marketing Strategy｜RED Management | RED Influencer Management | CRM
THE CHALLENGE
Language and cultural barriers hinder the product’s ability to reach the Chinese community in Vancouver effectively.
OUR APPROACH
Establish a Little Red Book account to strategically promote the product to the Chinese community in Vancouver.
RESULTS
300+ New Followers
1,000+ Reader Engagement
1,5000+ Article Views
