Lee Kum Kee Canada
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Lee Kum Kee Canada
The scope
Chinese Marketing Strategy｜Chinese Social Media Content Creation Chinese Advertisement | Chinese Influencer Marketing
The challenge
LEE LUM KEE CANADA would like to attract younger and mainland Chinese audiences, but old strategy is not suitable for the goal.
Our approach
We have conducted different stages of marketing strategies to help Lee Kum Kee engage with younger and mainland Chinese communities holistically, with Chinese social media management (WeChat Official Account and WeChat Channel, Chinese advertising, influencer campaign, etc.
Results
Followers within 1 year
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0
Media Impression Per campaign
0
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Engagement Per campaign
0
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